Product Manager Jun 2024 – Oct 2025

• Owned loan application user experience, launching a guided, mobile-responsive interface that improved form completion rates by 22% and reduced application time by 50%. A/B testing performed across 6 months.

• Led end-to-end development of Figure’s internal Credit Dispute Resolution Dashboard, integrating Experian & TransUnion APIs with SQL-driven risk detection to reduce agent resolution time by 37%.

• Partnered with legal and compliance teams to launch 2 fully compliant loan process restructures, aligning with regulatory standards across multiple states.

• Executed the Financial Product Roadmap, managing weekly updates and deliverables across 4 stakeholder groups.

• Collaborated with Engineering, Design, Data Science, and Service teams to deliver dashboard redesign impacting 5,000+ existing users across digital lending platforms.

Product Manager July 2021 – July 2024

• Launched medical device & iOS software into 8 international markets, resulting in a market share increase of 8% and 12% annually for injury recovery.

• Resolved customer complaints to achieve a 96% satisfaction rate with the release of the latest version of the recovery therapy patient app.

• Lead a cross functional team of 3 sales reps and 5 marketing coordinators to analyze market feedback and work directly with clients.

• Pitched to investors, raised $250,000 for Series A funding seed through Battle Born NV fund.

Product Marketing Manager (1 Year)

• Curated annual marketing budget of $103k to increase sales revenue by an average of 19% over 1.5 years. Promoting sales through digital campaigns and direct sales.

• Lead a team of 3 marketers to execute campaigns via email blasts, social media posts, and blog posts.

• Utilized AI market analysis tools to identify trending topics, improving the email click through rate by 3.5%, web store traffic increase of 33% over a 3-month campaign.

• Demoed medical device and app at global tech trade shows: CES, Arab Health, Medica. Assisted with lead generation of international distributors and 3PL partners.

Digital Marketing Lead Sep 2021 - Oct 2022

• Managed social media accounts with 75k-100k+ followers. Consistent growth of 5k-10k followers monthly on Instagram, Tik Tok, Facebook.

• Created content for bi-weekly email blasts, video marketing, and live streams.

• Coordinated and advertised large scale bodybuilding and sports expositions hosting thousands of competing athletes.

• Used AI-assisted video editing tools to accelerate highlight reel production by 30%.

Graphic Designer/Warehouse Supervisor Jun 2016 - Oct 2021

• Developed 150+ new products and designs to be used on hard goods and novelty items supplied to casinos, gift shops, novelty stores.

• Leveraged AI-assisted design tools to generate product mockups and artwork.

• Partial owner of the custom-built Order Solution System (iOS App), which implemented a SKU tracking system, reducing inventory errors and improved order packing accuracy.